BBTV Founder & CEO Sharzad Rafati

BroadbandTV Corp. Signs Strategic Partnership with Grumedo Corp.

BBTV to Work with Grumedo Corp and its Platform Uconnec to Further Strengthen Influencer Marketing.

Wednesday, February 19th, 2020

Gangnam-gu, Seoul, Republic of Korea: Today, BroadbandTV (BBTV), an enabling platform for content owners that is advancing the world through the creation, distribution, management and monetization of content, announced the signing of a strategic partnership with Grumedo Corp, to work with its influencer marketing automation platform “Uconnec”.

Uconnec is a specialized YouTube marketing platform that has partnered with 18,000 YouTube Creators on influencer marketing and branded content campaigns . Since the official launch in 2017, the platform has executed over 1,600 marketing campaigns with renowned global companies.

Uconnec is thrilled to partner with BBTV’s global network reach in North America, Europe, and Central Asia, and will be acting as a bridge connecting Korean brands interested in expanding overseas, taking their business to the next level.

“Recently, there has been enormous inquiries from brands trying to target overseas markets, so BBTV is the ideal partner,,” said Dae Ik Kim, CEO, Grumedo Corp. “We will be executing many global marketing campaigns leveraging global creator’s reach and will be exploring other opportunities together. “

"BBTV brings a wealth of expertise to this partnership with Grumedo Corp and Uconnec", says Ali Adab, VP Content and Partnerships, BroadbandTV. “We're fully committed to providing BBTV's partners with our best-in-class technology and leading services, including monetization across AVOD, SaaS/content management, mobile apps, and other revenue streams. This exciting partnership with Uconnec allows us to expand opportunities for our partners in the Korean market, as well as our vast network of partners across 29 territories and 10 languages."


About Uconnec

Uconnec is an ad-tech company based in South Korea. Uconnec is involved in all aspects of YouTube marketing including influencer marketing, advertising content creation, and YouTube channel operations. Since 2017, Uconnec has been conducting YouTube marketing of many leading companies with its own creativity. Now, Uconnec is aiming at Asia's no1 influencer marketing platform.

About BroadbandTV

BroadbandTV (BBTV) is a media-tech company that is advancing the world through the creation, distribution, management and monetization of content. As of May 2019, BBTV generates tens of billions of monthly impressions, and in February it achieved 587 million unique viewers which consume 46.9 billion minutes of video content per month. BBTV is the second largest video property across the top 12 countries of the world in terms of unique viewers following only Google as of Feb 2019. BBTV provides end to end management, distribution and monetization solutions to content owners around the globe by providing innovative technology and leading services. BBTV has built proprietary VISO technologies leveraging machine learning, digital signal processing, and big data to power its ecosystem.

Media Contacts
Ashley Buck, PR and Corporate Communications Specialist
+1778 875 1346

Grumedo Corp.
Brandon Kim, CEO
T: 02-423-8302 / C: 010-5123-8302